The event, in total, had 55 million viewers with an average of over 8.4 million who watched all three days, providing the best sports TV ratings of 2020. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by, Washington Nationals vs Houston Astros was the, CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the. You need a Statista Account for unlimited access. Sign up to receive essential insights on the thoughts and feelings of people in more than 140 countries. For the purpose of this survey, the "none of these" option includes alternatives like watching a game in person or at a sports bar. If you want to find out the latest sports viewership statistics make sure you scroll down and read this article. According to a recent analysis conducted by Nielsen, three primary drivers of declined viewership across sporting events since play resumed are interconnected and worth monitoring entering 2021. Accessed January 18, 2023. https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/, Activate. show that Woods is clearly a big driver of interest. In 2019, the NFL had an average TV viewership of 16.5 million per game, 7. My perfect day involves taking a long ride on my road bike and then coming home, nibbling on some junk carbs, and reading the latest sports news. You need at least a Starter Account to use this feature. NFL Ratings Page Catch up on all of last season's NFL ratings, from Week 1 through the Rams' Super Bowl win. The Cricket World Cup2.6 billion viewers. The average TV viewership of a regular season game in the NBA stood at 1.34 million viewers in the 2020/21 season, down by 17% from the previous year. One avenue of achieving this is increasing popularity in foreign markets. Sports In Depth: Topics A to Z Sports What is your favorite sport to watch? 1. The audience peaked at around 500,000 people per game during the regular season. As soon as this statistic is updated, you will immediately be notified via e-mail. The NBA ($3.12 billion) is third, while Spanish La Liga ($2.27 billion) and MLB ($1.65 billion) round off the top five. Boston In fact, the 1966 FIFA World Cup Final is still the most-watched sporting event in UK TV history. GlobalDatas thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. Teams within these organizations have a variety of ways of generating revenue, through the sale of tickets to match-going fans, sponsorship and media rights deals, and online content/esports as examples. 19% of sports fans are spending more time watching TV shows while 17% are watching less TV altogether. Your email address will not be published. 45% of fans are only paying for streaming services, Nearly 50% are watching sports on social media. Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. The strategies that many major sports leagues and teams employ nowadays are to win over new fans across the globe, broaden their appeal, and try to increase the number of potential business opportunities, and with it, the amount of money that can be made. But do you know which events have the most viewers? Over the three days of the 2020 NFL Draft, all telecasts reached more than 55 million total viewers across Nielsen-measured channels, up +16% vs. 2019. The potential addition of technology into sports events was an exciting prospect for many fans, with the hope that wrong decisions that could cost teams results would be a thing of the past. Learn how to develop and engage employees to create an exceptional workplace and boost your business outcomes. Report Code: GDSPO-TR-S005. Stats on. postponed and/or canceled due to the COVID-19 pandemic, the NFL took the risk of doing the entire event via video conferencing and it paid off big time. A recent study revealed that 70 million people will watch a single esports final, which is higher than the viewership for U.S. professional baseball, soccer, and hockey finals. all employees of a single company, reportstore@globaldata.comTel +44 (0) 20 7947 2960. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. suggest that this trend matches the growing popularity of soccer in the US both in terms of participation and interest. A record for an ICC event. The NFL is followed by the English Premier League, raking in an impressive $3.83 billion from broadcasting rights. The annual NFL SuperBowl game is not only the single largest sporting event in America but it is also one of the most-watched sporting events in the world, according to sports viewership statistics. The sports viewership value chain is made up of sporting events. Put the customer at the core of every part of your organization to deliver exceptional experiences and grow your business. The strategy that many major sports leagues and teams employ nowadays is to win over new fans across the globe, broadening their appeal and trying to increase the number of potential business opportunities, and with it, the amount of money that can be made. 12% of the 18 to 34 and the 45-64 age bracket each, 15% of 35 to 44-year-olds and 8% of 65+. The future, however, looks brighter. On that note, the number of eSports enthusiasts, i.e. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. Roundhill Investments Spain is the country that leads in esports purchasing habits.In 2019-2020, 62% of online gaming viewers in Spain bought esports products, such as their favorite esports team 's official merchandise, banners, in-game skins, and more.. Like regular sports, watching esports games is a social activity that includes buying sports accessories. Advanced channel analysis . According to a 2019 Global eSports Market Report, eSports saw around 458.8 million viewers worldwide. That, coupled with the retirement of popular quarterback Peyton Manning were to blame for the declining football viewership statistics. Extended stream stats . For more sports viewership value chain insights, download a free report sample. bringing in 150 million viewers in Europe alone in 2021, World Series in baseball (14.35 million viewers), reach an amazing 465 million viewers by the end of the year, seeing the lowest TV audience in history at just 8.3 million viewers, Ohio State and Michigan and it had almost 16 million viewers, as many as 45.33% of Brits bet on sports occasionally. US Sports Viewership Facts and Stats 9. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Show publisher information 39% of fans are watching sports content via streaming services, with YouTube TV leading the way (16%). . The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. Required fields are marked *. 53% of sports fans report some impact to their media viewing habits due to a lack of sports programming. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. Full trend for top-ranking sports For each of the following,. * Less than 0.5%; ^ WORDING: What is your favorite sport to follow? Some additional basketball datasets include data on previous . 2015 ICC Cricket World Cup (2.2 billion) 10. Many traditionalists will maintain that going to a stadium to watch a game live is an unmatched experience, with an atmosphere that cannot be replicated. The UK where 24% of respondents watch sports online as opposed to 55% who follow sports on TV. 2018 FIFA World Cup (3.572 billion) 3. Artificial Intelligence: Leading technology companies, Cybersecurity: Leading technology companies, Electric Vehicles: Leading technology companies, Transportation, Infrastructure and Logistics. all employees of a single company, reportstore@globaldata.comTel +44 (0) 20 7947 2960. Golf Digest Spectator sports have become incredibly lucrative as sports has become popularized in modern times, and some of the worlds wealthiest sports leagues including the Premier League, NFL, and the NBA can generate hundreds of millions in revenue each year. Save my name, email, and website in this browser for the next time I comment. GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. Fans watched the games for longer too, the competition had 13.7 billion global viewing hours. Comparatively, between Jan. 6 and Jan. 23, viewers 25-54 in BBO homes accounted for approximately 10% of the non-sports programming on the three networks that carried the divisional and conference championship playoffs. Learn more. escharts.com - Esports teams and events stats: Dota 2, LoL, CS:GO Social media networks have become an integral part of sports viewership, with many fans often posting comments and messages while watching their favorite teams play. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. . Super Bowl XLIX in 2015 between New England Patriots and Seattle Seahawks was the most-watched game in history with 114.4 million viewers tuning in. However, popularity for the latter has soared in recent years, with an estimated 1.2 million people in the US dropping their traditional TV services in Q2 2020. Use Ask Statista Research Service, Most popular TV channels for news consumption in Russia 2022, Number of TV households worldwide 2021-2026, by platform, Leading OTT VOD services in Russia 2021, by revenue share, Leading pay TV providers in Russia 2021, by market share. Sportspromedia Identify and enable future-ready leaders who can inspire exceptional performance. DAZN, on the other hand, recently bought the exclusive broadcasting rights for the Brazilian Blast Premier League (engaging in Counter-Strike) as well as rights to show EPL matches in Canada, Spain and Japan. With 3.5 billion viewers, the Tour de France is the most-watched sporting event across the world. Understand the culture you have, define the one you want and make your organizational identity a competitive advantage. . According to Statista, 20% of British fans spend less than one hour a week watching football matches live on TV. Other experts believe the fall is due to the concentration of star power in the West Coast versus the East Coast. Viewership intent among avid fans was similar, but less dramatic. Fields marked with an asterisk (*) are required. Last year, for example, persons 25-54 in BBO homes made . statistic alerts) please log in with your personal account. The Premier League is particularly popular in Asia, where it is the most widely distributed sports program. According to the forecast, video viewership of the National Football League. Fluent is uniquely positioned to ask consumers, especially sports fanatics, about sports and entertainment consumption during this time of change and in a post-COVID-19 world. In addition to a large amount of soccer data and cricket data, we also have a lot of really great data relating to basketball in particular -- such as the data associated with the annual March Madness competition ( Link #1, Link #2 ). Your email address will not be published. Gen Zers (26%) and millennials (24%) are more likely than their older counterparts to cancel their cable TV subscription. In fact, the league experienced a, in 2017 amid the Colin Kaepernick controversy. An average of 4.7 billion people worldwide watch the Premier League every year. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. Studies by North American intelligence company Morning Consult have shown that approximately 53% of Gen Zers identified as sports fans, as opposed to 69% of millennials, and 63% of all adults. This viewership data highlights how much has changed since Twitter first streamed 10 TNF games during the 2016-17 NFL season alongside the traditional broadcasts, and homes that get their TV content through an internet connection are ready. The most-watched TV show in the United States in the 2019-2020 season was NFL Sunday Night Football on NBC and, during the same year, the NBA finals were watched by an average of 7.5 million. Spurred by this development and the fact that as many as 45.33% of Brits bet on sports occasionally, many broadcasters are now seeing a lifeline in the integration of online gambling and traditional TV sports broadcasts. data than referenced in the text. [RANDOM ORDER], Trend when sports asked in rotation with other sports. According to Australia sports viewership statistics, 4.2 million individuals in Australia tuned into each AFL game for a total of 75.7 million people throughout the course of the 2020 home and away season. "Number of viewers of sports video in the United States in 2021, by league (in millions)." You can only download this statistic as a Premium user. Fluent Pulse reflects a daily online survey collected across Fluents portfolio of owned & operated websites. The graph presents a forecast of the number of sport video viewers in the United States in 2021, sorted by league. All data is sourced from Fluents portfolio of owned and operated media properties. Are you interested in testing our corporate solutions? How the World's Biggest Sports Properties Engaged Fans in 2020 . 2.7 million, on the other hand, watched the first game of the resumed season, broadcast on 17th June 2020. Sports TV ratings data. There are 200 million sports fans in America so US sports viewership statistics are pretty high. Only a small percentage of people watch sports on the television at least once a day, a trend found across all age groups, i.e. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by sports viewership ratings. A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. Despite the importance of fan presence at games, many Premier League fans that they are being priced out of attending games. As a result, in 2020, almost 5 (4.8) million people tuned in to watch the annual Virtual Grand National horse race. 8. October 16, 2017. Please do not hesitate to contact me. The biggest audience of the season came from the Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the action. Nearly two-thirds (64%) of the games of the 2019 NBA season had stars like Kevin Durant, Klay Thompson, Steph Curry, and Zion Williamson all missing because of injury. Sports viewership industry analysis also covers: Timeline Sports Viewership Industry Analysis For more sports viewership market forecast insights, download a free report sample Every customers requirement is unique. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. Unsurprisingly, younger generations are more likely to catch up with sporting events on social media (39% of 18 to 24 vs 16% of 55 and over), online (47% vs 22%) or via mobile app (28% vs 11%). In the Premier League, many long-term fans have been priced out of purchasing season tickets, with many feeling football is now unaffordable. A 2021 survey by Grabyo reveals that the majority of British sports fans would give up on watching sports on TV. Recent trend What is your favorite sport to watch? It also got the highest TV rating of 41.6, as per American football viewership statistics. As these sport viewership statistics clearly show, the number of viewers has significantly dropped in the last two years. Learn how to discover the data you need to help your organization make better decisions and create meaningful change. Live Sunday night Major League Baseball on ESPN saw an increase in average viewership numbers by 33% in the first two weeks of the 2021 season, going up to 1.58 million viewers from the 1.19 million recorded during the full 2020 season. Several years ago, the Boston Red Sox installed VR booths at their home venue, Fenway Park, to allow fans to experience baseball games in closer detail. According to Australia sports viewership statistics, 4.2 million individuals in Australia tuned into each AFL game for a total of 75.7 million people throughout the course of the 2020 home and away season. The 2019 MLB averaged 28.5 million prime-time viewers, 8. 9. Having used several other market research companies, I find that GlobalData manages to provide that difficult-to-get market data that others cant, as well as very diverse and complete consumer surveys. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Length of sports TV programming in the U.S. 2002-2017, Most valuable sports channels in the U.S. 2015, by subscription revenue, Wealthiest sports commentators worldwide 2017, Super Bowl TV viewership in the U.S. 1990-2022, Average TV viewership NHL Stanley Cup games 2008-2022, MLB World Series TV viewership in the U.S. 2000-2022, Number of TV viewers of most watched sporting events in the U.S. 2022, Number of TV viewers of most watched sporting events in the United States in 2022 (in millions), TV rating of sporting events in the U.S. 2020, TV ratings of major sporting events in the United States in 2020, Top 10 single telecast TV programs in the U.S. 2020, Leading single telecast TV programs in the United States in 2020, by average number of viewers (in millions), Priciest shows for advertisers on broadcast TV in the U.S. 2020/21, Leading TV shows on broadcast TV in the United States during the 2020/21 TV season, by cost of a 30-second spot (in U.S. dollars), Average per game attendance of major US sports leagues 2019, Average per game attendance of the five major sports leagues in North America in 2019, Digital live sport viewership in the United States 2021, Number of digital live sports viewers in the United States from 2021 to 2025 (in millions), Watching frequency of live sport on television in the U.S. 2021, Frequency of watching live sport on television in the United States as of April 2021, Viewership of live sport on TV in the U.S. 2020, by generation, Frequency of watching live sporting events in the United States as of September 2020, by generation, Type of sports content watched weekly in the U.S. 2020, by age, Share of sports fans who watch selected sports content weekly in the United States as of November 2020, by generation, Sports content viewership in the U.S. 2020, by platform and age, Share of sports fans who consume sports content weekly in the United States as of November 2020, by platform and age, Platforms used for watching sports highlights in the U.S. 2020, Most popular platform for sports highlights in the United States as of August 2020, Average per game TV viewership of NFL games in the United States 2010-2021, Average television viewership of the NFL regular season from 2010 to 2021 (in millions), NFL Monday Night Football average viewers 2015-2022, Average number of viewers of ESPN's Monday Night Football in the United States from 2015 to 2022 (in millions), NFL Thursday Night Football average viewers 2015-2020, Average number of viewers of Thursday Night Football in the United States from 2015 to 2020 (in millions), Number of viewers of the NFL Draft in the United States in April 2022, by round (in millions), Total broadcasting rights of the NFL by sector in 2019/20, Broadcasting rights revenue of the NFL in 2019, by sector (in billion U.S. dollars), TV viewership of the Super Bowl in the United States from 1990 to 2022 (in millions), Super Bowl TV ratings in the U.S. 1990-2022, TV ratings of the Super Bowl in the United States from 1990 to 2022, NFL Super Bowl halftime show viewers in the U.S. 2022, Number of viewers of the Super Bowl halftime show in the United States from 2012 to 2022 (in millions), Streaming viewers of the Super Bowl in the U.S. 1990-2022, Average streaming viewership of the Super Bowl in the United States from 2012 to 2022 (in millions), Most Super Bowl wins by NFL team 1967-2022, Super Bowls won by NFL team from 1967 to 2022, Super Bowl advertising revenue from 2003 to 2021 (in million U.S. dollars), Advertising spending of largest Super Bowl advertisers in 2021 (in million U.S. dollars), Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2022, Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2022 (in million U.S. dollars), Average TV viewers of the NBA regular season from 2020 to 2022 (in millions), NBA Finals TV viewership in the U.S. 2000-2022, Average TV viewership of NBA Finals games in the United States from 2002 to 2022 (in millions), NBA Finals TV ratings in the U.S. 2002-2022, Average TV ratings of NBA Finals games in the United States from 2002 to 2022, Average viewers of the NBA Finals in the U.S. 2022, Number of viewers of the NBA Finals in the United States in 2022, by game (in millions), Average U.S. TV ratings of NBA Finals 2022, Total broadcasting rights of the NBA by sector in 2019/20, Broadcasting rights of the NBA in 2019, by sector (in billion U.S. dollars), TV viewership National Hockey League opener in the U.S. 2022, Average TV viewership of NHL season opener games in the U.S. from 2009 to 2022 (in 1,000 viewers), National Hockey League Stanley Cup games average TV viewership from 2008 to 2022 (in millions), Average U.S. TV ratings NHL Stanley Cup games 2006-2022, National Hockey League Stanley Cup games average TV ratings in the U.S. from 2006 to 2022, NHL - 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TV viewership and ratings in the United States 2010-2020, TV viewers and ratings of the tennis U.S. Open Women's Final in the United States from 2010 to 2020 (in millions), NCAA basketball March Madness average TV viewership 2022, NCAA March Madness basketball tournament average TV viewership from 2013 to 2022 (in million viewers), NCAA college football TV ratings and viewership 2020, NCAA college football television ratings and viewership figures in the United States in the 2020/2021 season (in thousands), Number of average MLS TV viewers in the U.S 2012-2021, Average TV viewers of Major League Soccer regular season games in the United States from 2012 to 2021 (in 1,000s), MLS playoffs TV audience in the U.S. 2019, Average TV viewers for the Major League Soccer (MLS) playoffs in the United States in 2018 and 2019, Major sporting events national TV ad revenue in the U.S. 2015-2019, Major sporting events national TV advertising revenue in the United States from 2015 to 2019 (in million U.S. dollars), TV advertising spending during post-season sports 2018, TV advertising spending during selected post-season sports in the United States in 2018 (in million U.S. dollars), Opinion on corporate advertising in sports in the U.S. 2020, Public opinion on corporate advertising in professional sports in the United States as of December 2020, Opinion on pro sports teams uniform ads in the U.S. 2020, Public opinion on professional sports teams displaying a corporate sponsor's logo on their uniforms in the United States as of December 2020, Revenue from sponsorship in sports in North America 2006-2023, Sports sponsorship market size in North America from 2006 to 2023 (in billion U.S. dollars), Sports sponsorship spending in the U.S. 2014-2024, Sports sponsorship spending in the United States from 2014 to 2024 (in billion U.S. dollars).
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